Today, our CEO students had the opportunity to learn from Jackie Hynes, Director of Marketing at 24/7 Travel Stores. Jackie shared her expertise on what makes a marketing design stand out — and what pitfalls to avoid.

She covered essential tips, including:
✅ Choosing the right colors
✅ Creating a clear hierarchy of text
✅ Striking the perfect balance
✅ Keeping margins clean
✅ Ensuring movement guides the viewer's eye

After the lesson, Jackie rolled up her sleeves and collaborated with our class business marketing team to refine their promotional items. Her hands-on guidance encouraged student to elevate and coordinate their material designs. We look forward to seeing these designs come to life!

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